For most organisations, observability has become a double-edged sword. On one hand, you need it to ensure reliability across complex, distributed systems. On the other, the sheer volume of data is pushing costs through the roof.
Industry reports show that observability spending is increasing at double-digit rates every year. And the problem isn’t going away anytime soon. As microservices, multi-cloud adoption, and edge deployments grow, so does the amount of data that is generated.
Without a way to control these costs, observability can turn into a runaway budget item.
The response to our increasingly complex digital world has been to collect more data… but more isn’t always better!
In short, traditional observability gives businesses a microscope, but not always a clear picture of how their applications are performing for users.
This is where digital experience monitoring (DEM) comes in — and why Ekara is designed to change the game, with its unified web monitoring, noise-reducing AI, hybrid cloud/self-hosted deployment options, thick-client monitoring capabilities, and smart scripting.
Unlike telemetry-heavy observability, DEM focuses on the digital journey of real users and simulated interactions. Instead of collecting everything, it homes in on end-user performance and customer satisfaction.
Ekara provides two complementary perspectives:
Together, they offer a leaner, smarter, and cost-effective layer of monitoring.
How can you keep costs under control? Here’s how Ekara directly reduces observability spend by:
Instead of treating all telemetry equally, Ekara helps organisations monitor what affects customers, revenue, and brand. This prevents overspending on data that adds little business value.
By simulating user journeys and capturing real interactions, DEM avoids endless ingestion of logs and traces. That means smaller data volumes, lower storage costs, and faster insights.
Ekara complements — rather than competes with — existing observability tools. By filtering and contextualising what matters, it reduces reliance on expensive, all-encompassing platforms and shrinks licensing overhead.
Because DEM is lighter to deploy, organisations see value in weeks rather than months. That agility translates into quicker problem resolution and lower operational overhead.
Controlling observability costs is about optimising budgets, but above all it means aligning monitoring strategies with business value.
With Ekara’s DEM approach:
In short, it means evolving from “collect everything” to “monitor what matters.”
Observability will remain vital in the digital landscape, but it doesn’t have to be a black hole for your budget.
By adopting digital experience monitoring with Ekara, organisations gain the clarity, context, and control they need to:
In short, Ekara helps businesses control observability costs without compromising on performance or user experience.
Learn more about how Ekara can transform your observability strategy.